01 — THE BRIEF
We partnered with Cysic to build the mindshare and community momentum needed to make their TGE a landmark moment in the ZK space. Through a targeted growth strategy, we expanded Cysic's reach across X, attracting high-quality, smart followers from across the crypto ecosystem. We also drove sustained brand visibility. We introduced the MyCysic App Campaign, driving engagement across the board and culminating in a 45% surge in total network verifiers in just seven days.
1.4M
UNIQUE WALLETS ONBOARDED
IN TESTNET
IN TESTNET
260K+
NODES ONBOARDED GLOBALLY • PROVERS + COMPUTEOPERATORS
+45%
TOTAL NETWORK VERIFIERS • 7-DAY LIFT FROM THE MYCYSICAPP CAMPAIGN GENESIS
10M+
ZK PROOFS PROCESSED ACROSS LIVE WORKLOADS
TESTIMONIAL
Hype team, it's indeed a great ride with you during the critical period of Cysic. We really enjoyed working with you and greatly appreciate your support and enthusiasm.
LEO FAN, CEO
A COORDINATED LAUNCH
ACROSS EVERY SURFACE.
ACROSS EVERY SURFACE.







A MOBILE-FIRST PUSH THAT
MOVED THE NETWORK.
MOVED THE NETWORK.
26K
IMPRESSIONS • MAIN ANNOUNCEMENT
113K
IMPRESSIONS • FOLLOW-UP CAMPAIGN
5K
MOBILE APP DOWNLOADS • 7 DAYS
05 — SCOPE
COMMUNITY
Creative
Community
Social
NEXT CASE · 01
